Description of Duties:
The Social Media and Public Relations Officer job will be to develop creative and engaging various social media strategies while managing the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, TikTok and Youtube.
Key Responsibilities:
- Implement advertise and marketing strategies and campaign while drafting, creating and sending press release to the relevant areas
- Management of social media networks
- Participate in developing, launching and managing new competitions and campaigns that promote the organization and brand
- Search, coordinate and form connection with influencers and celebrities and production houses
- Oversee, plan and deliver content across different social media platforms
- Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
- Manage and facilitate social media communities by responding to social media posts, working in the newsroom and the Dolphin Discovery Social Media
- Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook Insights
- Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
- Analyze competitor activity
- Attend events and interviews in relation to the company
- Coordinate press conferences
- Generate reports for policies and procedures for the commercial members
Required Qualifications and Experience:
- Bachelor's or Associate's degree in Marketing, Public Relations, Communications or related field
- Three (3) years experience in the same or similar capacity
- A good understanding of social media marketing techniques
- Must own a reliable motor car
- Excellent writing, computer, and communication skills
- Must be able to meet deadlines in a fast paced, quickly changing environment
- A proactive approach to problem-solving with strong decision-making skills
- Being a team player but at the same time someone who can work under minimum levels of supervision
- High degree of accuracy
If you are interested in any of the above-mentioned vacancy, please send a written application letter along with a detailed resume no later than January 1, 2022.
Apply to:
Ms. Tannika Montique
Human Resources Manager
Dolphin Cove Limited
Too Cool Belmont Road,
Ocho Rios, St. Ann,
Jamaica, W.I.
We wish to thank all applicants, however, only shortlisted applicants will be contacted.
