The Cayman Islands Government invites applications for the following position in the Cabinet Office Portfolio
Digital Marketing Manager
As a part of the Strategic Communications & Campaigns team, the successful applicant will work across Government and with Department of Communications colleagues creating & publishing engaging content on web & social channels.
Responsibilities will include but are not limited to (see detailed Job Description):
- Procure and manage the digital reporting and publishing platform
- Create, commission, and publish engaging content, features and copy: supporting current strategic campaigns identified/lead by the Head of Strategy & Campaigns; and supporting current news issues & opportunities as requested
- Measure and report reach and engagement on digital and social platforms
- Manage digital media policy guidance for civil servants under the direction of the Director of Communications
Knowledge:
- Undergraduate degree (Digital or Marketing Communications preferred)
- Proficiency in web and social publishing and monitoring tools
- Proficiency in web design, implementation processes and content management systems
Experience:
- Minimum 3-5 years’ experience in digital communications
- Experience in SEO, PPC & SEM Campaigns, email marketing, Google Analytics & Google Tag Manager, social media publishing tools
- Experience creating and implementing digital marketing strategies
- The post holder will be a highly experienced digital and social marketer and will be confident giving advice on effective operations of social and digital channels
He/she will have proven success managing online public engagement including:
- Developing and implementing digital marketing strategies
- Managing digital campaigns and transformation projects
- Developing and securing agreement to online content tactics and approaches
- Creating compelling content for web and social media including Twitter, Facebook, Instagram and LinkedIn
- Identifying and working with online influencers, partners, sponsors
- Operating social media and content management platforms for scheduling, alerts and reporting
- Experience procuring and managing outsourced suppliers
- Experience training and managing teams
- Working with non-profits and public sector preferable
Skills:
- Excellent team-working and people skills
- The ability to work at pace to a high degree of accuracy
- Strong presentation and communication skills, particularly in writing for web
- Excellent insight and analytical skills, particularly tracking digital KPIs against business goals
Please submit an application form and resume to cabinetofficerecruitment@gov.ky for the attention of:
Deputy Chief Officer (Administration),
Cabinet Office,
Government Administration Building,
133 Elgin Avenue, George Town,
Grand Cayman, Cayman Islands.
DEADLINE for Receipt of Applications: 8th NOVEMBER 2021
APPLICATION FORMS
Benefits will be determined in accordance with the Public Service Management Law, Personnel Regulations, the Public Service Pensions Law and the CINICO Health Plan as may be amended from time to time. Pension and health benefits are non-contributory.